About Matt
About Matt
About Matt
I’ve worked in startups, public companies, museums, local businesses, and newsrooms.
On paper, it looks a little random. It isn’t.
A startup trying to grow. A conference for two thousand students. An empty Taco Bell becoming a museum. A public company reinventing itself.
Different projects. Same thing drew me to them.
Before the launch, the campaign, or the finished product, there are usually a handful of people around a table trying to figure out what an idea could become. That’s where I’m at my best: shaping the story and helping make the thing a reality.
A Little More About Me
I’m a Ventura County, California native. My degree is from the USC School of Cinematic Arts. I’ve been the first hire at multiple startups, and I’ve served as VP of Marketing at a Nasdaq-listed company.
Outside of work, I’m a husband and dad of three. I’m usually coaching or watching sports, or off on another adventure with my family around Southern California.
I’ve worked in startups, public companies, museums, local businesses, and newsrooms.
On paper, it looks a little random. It isn’t.
A startup trying to grow. A conference for two thousand students. An empty Taco Bell becoming a museum. A public company reinventing itself.
Different projects. Same thing drew me to them.
Before the launch, the campaign, or the finished product, there are usually a handful of people around a table trying to figure out what an idea could become. That’s where I’m at my best: shaping the story and helping make the thing a reality.
A Little More About Me
I’m a Ventura County, California native. My degree is from the USC School of Cinematic Arts. I’ve been the first hire at multiple startups, and I’ve served as VP of Marketing at a Nasdaq-listed company.
Outside of work, I’m a husband and dad of three. I’m usually coaching or watching sports, or off on another adventure with my family around Southern California.
Experience
2025-Present
Founder
Moorpark Road
2022–2025
VP, Marketing
IZEA
2020–2021
Senior Manager
BlackLine
2017–2020
Director of Growth
Valevo
2015–2017
Associate Director
IZEA
2011–2015
Senior Account Manager
Ebyline
2007–2011
Producer / Account Executive
Ventura County Star
Education
USC School of Cinematic Arts
Selected Projects
Selected Projects
Selected Projects
That Time I Deleted 900,000 Contacts on Purpose
That Time I Deleted 900,000 Contacts on Purpose
Most marketers want a bigger list. I cut ours by 95%. Then I rebuilt how a public company knew where its revenue came from.
Most marketers want a bigger list. I cut ours by 95%. Then I rebuilt how a public company knew where its revenue came from.
How We Turned Booth Traffic into Leads with Beer Pong
How We Turned Booth Traffic into Leads with Beer Pong
Most trade show booths are built to tell people what a company does. We gave people a reason to stop first.
Most trade show booths are built to tell people what a company does. We gave people a reason to stop first.
A Winery Website That’s Secretly Four Websites
A Winery Website That’s Secretly Four Websites
A winery. A brewery. A distillery. One website holding it all together.
A winery. A brewery. A distillery. One website holding it all together.
That Time I Deleted 900,000 Contacts on Purpose
Most marketers want a bigger list. I cut ours by 95%. Then I rebuilt how a public company knew where its revenue came from.
How We Turned Booth Traffic into Leads with Beer Pong
Most trade show booths are built to tell people what a company does. We gave people a reason to stop first.